The word of the day: Fleur

Evidemment! The Compulsory accessory of the City of Love … Your second word in French is Fleur. Yes, almost like your “flour”. Repeat after me: Fleur ! Just make sure you follow the proper etiquette when you buy roses. We French are pretty serious with their meanings… Red is for passion: never on a first date or you’ll totally freak us out! Yellow means asking for forgiveness. Associated with betrayal, … Continue reading The word of the day: Fleur

Never underestimate the power of local knowledge !

Fellow travelers, explorers, expats, this one is made for us. Thanks to my great teacher on Advertising and Society for sharing this hilarious video of HSBC: I laughed so hard at their illustration of the French “carefree approach”, and recognized me in the poor lad who traveled to South America, but wait and see the ad number 6 about the dining etiquette in China, this … Continue reading Never underestimate the power of local knowledge !